Alert Eyes Save Lives
Pedestrians and cyclists are among the most vulnerable road users due to their difference in size and speed compared to motorized vehicles which place them at a higher risk of being seriously injured or killed when involved in a crash.
For that reason, the Jacksonville Urban Area Metropolitan Planning Organization (JUMPO) is working on a pedestrian and bicycle safety campaign named “Alert Eyes, Save Lives” to uncover the characteristics of pedestrian and bicycle crashes in the JUMPO planning area with the goal of taking corrective actions to prevent fatalities and serious injuries among non-motorized road users.
“Alert Eyes, Save Lives” is comprised by three main action areas in to address the pedestrian and bicycle safety problem:
The education component focuses on encouraging safe behaviors on all road users through a media outreach.
Includes the analysis of available crash data to understand where and why crashes happen and to identify adequate counter measures.
Collaborating with local enforcement bodies to enforce targeted pedestrian and bicycle unsafe behaviors.
From 2017 to 2021, more than 150 pedestrians and 60 bicyclists were hit by motor vehicles in the JUMPO planning area which resulted in more than 20 fatalities and 30 serious injuries in our roads. Understanding where, how and why pedestrian and bicycle crashes occur can help prevent them. To learn more about pedestrian and bicycle crash facts, explore the items below:
It’s proven that we all have to work together to make our streets safer. Learn about what makes a safe driver, pedestrian and bicyclist by clicking on the images below:
Save Lives Pledge
Everyone is responsible for keeping our roads safe.
Contribute to achieving safer streets today by committing to our Save Lives Pledge. By signing this pledge, you are committing to always follow the rules of the road, to actively look out for people and bikes, and to stay alert at all times. Remember that your alert eyes, could save lives! Take the pledge!